Twitch Prime No Longer Blocks Ads

If you pay for Twitch Prime to get rid of the ads, I have some bad news.


Amazon sent potentially millions of emails to Twitch Prime customers Monday Morning, August 20th, Announcing they will be getting rid of Twitch Prime's ability to block ads on their live streaming service, Twitch.tv.

In an email announcement entitled "Changes to twitch prime", stating that "Universal ad-free viewing will no longer be available for Twitch Prime new members, starting September 14th."

It went on to state that existing Twitch Prime members with monthly subscriptions will continue to receive ad-free viewing until October 15th. Luckily for those who have already renewed annually, they will continue to receive the ad-free features until their next renewal date.

Before the Announcement, People subscribed to the Twitch Prime service --A premium subscription with a bunch of benefits for Twitch users-- and those Amazon Prime members who opted into Twitch Prime (for no extra charge) were able to enjoy ad-free viewing of any and all live streams on the Twitch website. 

Under normal circumstances, (I.E, not having either Amazon or Twitch subscriptions,) Twitch live streaming personalities would be able to earn ad revenue from the amount of eyes viewing the ads that played before new viewers could see the stream as it was happening. Most of these ads were 30 seconds long, so most of the time, new viewers of a stream would have no idea what would be happening until the ad was over. Nearly every time this happens, new viewers won't even know if the streamer said hello, or gave some sort of shout-out to the new viewer.

This creates an obvious conundrum. Advertisers pay both Amazon and streamers for the views their ads get, so a subscription to Twitch Prime bundled for free with Amazon Prime would narrow the amount of eyes viewing the ads significantly.

So what is Amazon to do in this situation? Show less ads to appease subscribers? Or show more ads to appease Advertisers and Streamers? Considering that the old model kind of defeated the purpose of advertising, Amazon chose to get rid of Ad blocking in favor of more money.

The social media backlash

Social media, however, isn't taking this very well. Reddit, Facebook and Google+ are ablaze with angry Twitch Prime subscribers who feel they were ripped off by this revelation. The hashtag #TwitchPrime has been trending at -or around- the top 4 tags all morning.




Others took a more humerous approach to the growing backlash...




In the midst of all the backlash, Bloomberg writer Lucas Shaw uploaded an article on August 15th, entitled "Amazon has YouTube envy", in which evidence suggests that this move - as well as recent efforts to pay influential Twitch streamers ridiculous amounts of money in exclusive marketing contracts- is an attempt to compete with Google's advertising giant, YouTube.

At a recent staff meeting, Twitch Chief Executive Officer Emmett Shear set a target of $1 billion in ad sales for Twitch, according to three people present. That’s more than double its current sales. Twitch’s key advantage, besides being live, is its popularity among young men who tend to be resistant to ads. The average Twitch user has stopped paying for cable TV and employs technology to block advertising across the internet. But hundreds of thousands of these hard-to-reach viewers tune in daily to watch top video game streamers, such as Ninja, Twitch’s biggest star.

This circumstance seems to suggest that Amazon's move to remove ad-blocking from Twitch was part of a much larger plan to compete with the largest Ad-supported video sharing site in the world.
Share on Google Plus

About Pr0litic

30 comments:




  1. https://www.dnfl150.com/theking
    https://www.dnfl150.com/yes
    https://www.dnfl150.com/first
    https://www.dnfl150.com/sands
    https://www.dnfl150.com/joy
    https://www.dnfl150.com/royal
    https://www.dnfl150.com/starclub
    https://www.dnfl150.com/asian
    https://www.dnfl150.com/superman
    https://www.dnfl150.com

    ReplyDelete
  2. Seemingly, Instagram is perhaps the most mainstream visual-driven social media patterns for business and has gotten progressively persuasive in showcasing. buy twitch followers

    ReplyDelete
  3. Thanks for such a great post and the review, I am totally impressed! Keep stuff like this coming. free classified ads

    ReplyDelete
  4. In this article understand the most important thing, the item will give you a keyword rich link a great useful website page: https://twitchviral.com/

    ReplyDelete
  5. It isn't unexpected to feel the abrupt compulsory development or fits in the eyelids or eye twitching. There have been various notions related with it way before logical/clinical clarifications for these steady or irregular compulsory muscle twitches had been set up, https://twitchviral.com/

    ReplyDelete
  6. fnf mods
    As the automated adaptation of the class took off there were a ton of cash hungry organizations who chose to rage into the class without genuinely attempting to get what the indispensable components of a pretending game are.

    ReplyDelete
  7. This comment has been removed by the author.

    ReplyDelete
  8. My mother can type without taking a gander at the console however battles with attempting to stroll in games. Click Speed Test

    ReplyDelete
  9. If your looking for Online Illinois license plate sticker renewals then you have need to come to the right place.We offer the fastest Illinois license plate sticker renewals in the state. https://twitchviral.com/

    ReplyDelete
  10. Numerous organizations are finding that re-appropriating or employing somebody to deal with their missions is turning into a significant piece of utilizing online media for advertising. click for more

    ReplyDelete
  11. Those that incorporate squinting lights can even be dangerous to certain clients with specific ailments.mélybölcsős szállítás Europa-Road Kft

    ReplyDelete
  12. Thank you ever so for you blog post. Really thank you! Want more.
    upload reels from pc

    ReplyDelete
  13. Really enjoyed this post. Thanks Again. Great. yttomp3

    ReplyDelete
  14. Fabulous post, you have denoted out some fantastic points, I likewise think this s a very wonderful website. I will visit again for more quality contents and also, recommend this site to all. Thanks. https://fbox.today

    ReplyDelete
  15. Thank you because you have been willing to share information with us. we will always appreciate all you have done here because I know you are very concerned with our. https://4movierulz.space

    ReplyDelete
  16. Excellent article. Very interesting to read. I really love to read such a nice article. Thanks! keep rocking. https://kdramahood.site

    ReplyDelete
  17. I know this is one of the most meaningful information for me. And I'm animated reading your article. But should remark on some general things, the website style is perfect; the articles are great. Thanks for the ton of tangible and attainable help. https://playdesi.site

    ReplyDelete
  18. Really I enjoy your site with effective and useful information. It is included very nice post with a lot of our resources.thanks for share. i enjoy this post. https://seriestv.site

    ReplyDelete
  19. Thanks for taking the time to discuss this, I feel strongly about it and love learning more on this topic. If possible, as you gain expertise, would you mind updating your blog with extra information? It is extremely helpful for me. https://4movierulz.today

    ReplyDelete
  20. It is included in my habit that I often visit blogs in my free time, so after landing on your blog. I have thoroughly impressed with it and decided to take out some precious time to visit it again and again. Thanks. https://gostream.today

    ReplyDelete
  21. Wow, excellent post. I'd like to draft like this too - taking time and real hard work to make a great article. This post has encouraged me to write some posts that I am going to write soon. https://1movies.digital

    ReplyDelete
  22. I wanted to thank you for this great read!! I definitely enjoying every little bit of it I have you bookmarked to check out new stuff you post.
    https://watchhdseries.org

    ReplyDelete
  23. Thank you because you have been willing to share information with us. we will always appreciate all you have done here because I know you are very concerned with our. https://afdah.media

    ReplyDelete
  24. Thanks for picking out the time to discuss this, I feel great about it and love studying more on this topic. It is extremely helpful for me. Thanks for such a valuable help again. https://flixtor.digital

    ReplyDelete
  25. I got too much interesting stuff on your blog. I guess I am not the only one having all the enjoyment here! Keep up the good work. https://1movies.media

    ReplyDelete
  26. I found that site very usefull and this survey is very cirious, I ' ve never seen a blog that demand a survey for this actions, very curious...
    https://soapgate.space

    ReplyDelete
  27. ads for each conceivable organization and item you can envision. Albeit many gripe about the types of publicizing, there isn't a lot of distinction in web promoting and selling calls to your home.ads for each conceivable organization and item you can envision. Albeit many gripe about the types of publicizing, there isn't a lot of distinction in web promoting and selling calls to your home.mélybölcsős szállítás Europa-Road Kft

    ReplyDelete